Digbeth music Festival set to generate over £1milliion in extra revenue for the city
Birmingham’s local economy is set to receive a shot in the arm from this year’s Gigbeth festival, taking place between 7th and 8th November 2008.
Last year’s festival brought over £800,000 in revenue into the 2nd city’s economy. With the Gigbeth 2008 set be bigger and better than the 2007 event, organisers are expecting the festival to generate more than £1 million for the regional economy.
The economic value of Gigbeth was put together by Audiences Central, and is testament to the growing importance and influence of Gigbeth. Audiences Central have performed a lot of qualitative and quantative research in the West Midlands supporting the likes of the Birmingham REP, ArtsFest and Compton Verney. Audiences Central is a well positioned market research service that work specifically in the arts and cultural industries.
Gigbeth is one day hoped to be as popular and iconic to the city as festivals such as the Edinburgh Fringe Festival have become to theirs. Last year, The Fringe brought in roughly £10.7 million, a sum that is a realistic target for Gigbeth in years to come.
The creative industries in Birmingham make up 9% of the city’s overall economic turnover. Events such as Gigbeth act important platforms from which to celebrate and excel the creative industry and maintain a healthy growth in the sectors revenue generation.
Clare Edwards, Gigbeth creator and organiser says, “Gigbeth is a great event for the city and the business model with which we run it by is one both Birmingham City Council and I take a lot of pride in. The money that funds Gigbeth allows us to provide the city with a fantastic event that is also generates economic growth throughout many other sectors. It is also a solid national platform for us to embrace our creative industries and protect the growing revenue streams they bring the city.”
Clare Edwards was recently celebrated as the 2008 UK Young Music Entrepreneur of the Year, beating rival competitors from London and Manchester. Clare was also named Birmingham Young Professional of the Year 2007 and has become a prominent figure in the region’s Birmingham’s music scene and creative industries.
Gigbeth 2008 music festival will take place from 7th- 8th November throughout Digbeth in Birmingham. Gigbeth 2008 has something for all music loving members of the public, with top draw artists from many genres and a line up that will see established favourites join the newest rising stars of today’s music industry.
With performances in over 10 venues throughout the entire weekend, alongside a massive outdoor main stage at Millennium Point, Gigbeth 2008 is Birmingham’s biggest ever music festival.
Tickets are priced at £15 for Friday, £18 for Saturday, or £25 for the entire weekend. Tickets are available by ringing the official Gigbeth Box Office on 0844 888 3883.
For further information on Gigbeth 2008 please visit http://www.gigbeth.com/
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